For information on our responsible fishing programme view our
Over 100 vessels have now acheived RFS certification since the standard was revised in 2015
As a member of the Sustainable Seafood Coalition (SSC) we adhere to the SSC labelling code of conduct when making on pack claims
Seafood is a major global commodity bringing nutritional, social and economic benefits to many communities.
However, the marine eco-system is incredibly fragile so while fishing and farming will always have some impact on the marine environment we aim to source seafood which is caught or farmed using methods which
are the least detrimental.
We have a comprehensive, well established sourcing programme in place and work closely with a range of NGOs to ensure environmental as well as social issues are identified and addressed through fisheries
We ensure each species we sell meets an important set of criteria before entering our stores. These criteria include stock levels, fisheries management practices, location of catch and method of catch.
Since 2015 we've published details of all of the wild capture species we sold and the fisheries, catch methods, problems we identified and improvements we were supporting with our suppliers as part of our
support for the
Ocean Disclosure Project.
We support sourcing of UK UK caught and landed seafood from Seafish Responsible Fishing Scheme (RFS) certified vessels and are working to apply this standard to our international supply chain as well. Species
sourced from aquaculture must be certified at farm, hatchery, feed mill and processing stage by an approved third party scheme we accept.
We operate additional requirements for species such as Tuna used in our own brand products. This must be caught by pole and line or fishing methods that do not use Fish Aggregating Devices (FADs).
We want customers to be able to make informed choices about the fish they buy, and have led the market by labelling our fresh fish with information on where and how it was caught.