Morrisons launches Toy Event ahead of festive season
Published:25 September 2024

- Customers can save up to 50% off toys in-store with savings of up to £33 until 27th October -

- Barbie, Hot Wheels, Sparkle Girlz and Squishmallows Stackables included in huge toy event whilst stocks last -


Morrisons is offering savings of up to 50% across a selection of best-selling toys when using a More Card. The in-store toy event aims to help customers spread the cost ahead of the festive period.

Customers can bag some Barbie bargains when using their More Card with half price deals on a Barbie Dollhouse Playset which is now £25 down from £50, or a Barbie Best Friend Fairy Doll which is £15 down from £30. For arts and crafts lovers, the Barbie Stencil & Style portfolio is £10 down from £20, perfect for an afternoon of designing fun and colourful dresses to match alongside the Barbie dolls.

Those with a need for speed will be delighted to hear of some of the car deals available. There are half price offers for More Card holders on a selection of must-have Hot Wheels toys including the Hot Wheels Power Shift Raceway, £28 down from £56, which pairs perfectly with the Hot Wheels City Stunt Garage, £20 down from £40. The Hot Wheels Action Epic Crash Dash is equipped with a motorised accelerator and five different crash zones for maximum drama. It’s a bargain at £33 (normally £66).

That’s not all, the deal on Bburago F1 Car Assortment is sure to get hearts racing for under a tenner as it is priced at just £6 down from £12 with a More Card. The Bburago Ferrari Race & Play, a perfect 1:43 scale Ferrari model replica and the ideal Christmas gift for Ferrari fans, is available for £13, half its original price of £26. The Majorette 5 Car Gift Box Set is also now available for just £10 (originally £20) with a More Card.

Other key savings this October include 40% off Squishmallows Stackables, now £12 down from £20. This ultra-squeezable Stackables Plush is perfect to snuggle with while relaxing at home, watching a movie, or taking a long car or plane ride.

Super savings can be had on Sparkle Girlz 7 Doll Pack, now £25 down from £50 with a More Card. The 7 dolls come with colourful, sparkly outfits that can be interchangeable with other Sparkle Girlz dolls and other fitting doll clothes.

David Catton, Buying Manager of Toys at Morrisons, said: “By launching our huge Toy Event now, we hope it will help customers spread the cost of purchasing Christmas gifts over the festive period. With half price cuts on a number of must-have toys, October is the perfect time to bag a deal ahead of Christmas.”

Morrisons Toy Event is available now in-store while stocks last until 27th October.